A book or sales funnel is a marketing method designed to lead visitors and potential customers to a purchasing decision. It is composed of several processes that may include a landing page. While a landing/sales page and a book funnel can work together, they are also different.
Some
book funnel landing pages can be annoying with their in-your-face
graphics, popups and extensive length. They lose the potential customer long before the visitor reaches the end. Landing
pages, however, are only as good as the writer of the book funnel.
Potential customers often need to be led on what to think and how to think it. Sometimes they seek but do not follow through when they find what they desire. Sales funnels can lead them through the steps to obtain what they are seeking, which are the published products that you and I are offering. Learn how to skillfully create effective book/sales funnels for your written products here:
Book Funnel Optimization: Essential Tips to Convert Leads into Paying Readers
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