Friday, July 2, 2021

Another File Format Free Of Charge

Seed Savers Envelopes at Printaphoria
At Printaphoria, I usually list products as one of these file formats:

  • Jpeg
  • Pdf
  • Png

Seed Catchers Envelopes Roses Design at Printaphoria

Occasionally, a pack may include more than one format.

If you ever need another format other than what is offered, just contact me before you order.

  1. I'll first verify that it is doable.
  2. I'll then have you purchase the listing.
  3. I will email to you the format that you need.

Best of all? It's free of charge, courtesy of

 

 

 

Happy Creative Day!

Sandi


 

Tuesday, June 22, 2021

What Is The Sweet Spot In Marketing Today?

The Sweet Spot In Marketing

Unique ideas and creativity in marketing is the sweet spot in selling. When many sellers joined Etsy, Ebay, Amazon and other high-traffic venues, they never learned how to market. The marketing was done for them, traffic was heavy and sales were good.

Nowadays, it's more difficult than ever to get a significant piece of the creative sales pie. Even becoming successful at Etsy today, the old quick-sales stomping ground, is a huge challenge. For a decade or more now, shifting of manufacturing jobs, poor economy and COVID woes have led many to start selling their handmade products and creative services. The influx of overseas sellers offering cheap products has virtually decimated the market for handmades sellers and independent designers.

All of the easy ways for crafters, artists and designers to make money online have largely dried up. Except for a few unique start-ups, the only Etsy sellers who are in the black are those who started with the launch of the selling site and grew their enterprise through it. They are successful today because they got a foot in early on, which was around 2007 for most of them.

Today, the savvy creative is committed and diligent in seeking new places, methods and niches to which to market. I'm not sure how useful services like Google Adwords, Facebook Ads and Pinterest Ads are anymore. I know they can be expensive for the average creative person as you increasingly funnel in money to obtain elusive results. If we can create, we can create our own targeted marketing processes, not with the primary goal to increase sales but to get our products in front of those who would most benefit. It's all about the customers needs and wants.

One way to more effectively invest our advertising dollars is through blog banner advertising. Many bloggers sell banner ad space in the sidebars of their blogs. If we buy banner ad space at blogs that compliment our products, we will place our work, almost exclusively, in front of our target markets. In this way, we can also zero in on niche markets where the competition for our product and service type is not nearly as steep.

In addition to choosing appropriate blogs, it's important to design an attention-getting, yet tasteful banner.

  • You can design them yourself
  • Barter with a friend or associate skilled at graphic design
  • Pay for a banner to be designed at graphics venues like:
    • Fiverr, where most gigs start at $5
    • People Per Hour, where client deposits are locked in  
    • Freelancer, which has an effective time-tracking process
    • Truelancer, where you can post a project and be matched with freelancers from which to choose
  • Allow the blog owner to design your banner if the service is offered.

Fiverr is the most economical design source. It was launched as a $5 per gig site and has since opened up to all price points. I have sold writing and naming services there and am planning to buy illustration services. I have not used the others sites. Always read the guidelines, policies and procedures on these sites before buying work.

Your banners need not be elaborate or complicated. They should be easy to spot and easy to read with a minimum words. Ask the blog owner if there are any specifics that you need to adhere to in your design.

What I like about this type of advertising is the variety of banner sizes and prices that are usually offered and the variety of time frames for the banner to be displayed. Try out several blogs to find the ones through which you get the most response, even if it's just nibbles. Build on those nibbles and turn them into sales and returning purchases! Don't forget to develop some unique products and services, the first part of the equation.

 


 

Tuesday, May 4, 2021

How To Start A New Design Project

Coffee, Cake, Creating on a rainy, thunderstorm day. Don't have the fat piece of cake, like the lady in the image and don't feel like taking out the box of chocolate cake mix either. I do have some chocolate chip pecan cookies.

Do you use a planner journal with all of those cute accessories? I don't but I sure need to. They are SO popular! I do have a creative notebook but a planner would help me get more done, I'm sure. It would be fun to use those stickers, paper clips, Washi tape and more.

I've decided to design a downloadable planner set for sale. It will be based on my printable artwork: "I Am Positive-Minded. I Attract Health, Wealth & Love." To help me get started, I ordered a pretty Heidi Swapp planner set to use as inspiration.
 
Find the Heidi Swapp planner kit that I ordered from HSN. There's even an HSN vid on how to use it: https://ishort.ink/YoZt
Heidi Swapp Memory Planner
TAKEAWAYS: 
  • Look around at what others are doing to get inspiration for new products.
  • Design something that you need and will use yourself. You can market it much better.
  • Use the products and kits of others to coordinate your own. 
  • Give credit whenever someone else inspires you.
 
 
HAPPY CREATIVE TUESDAY!!!🖤⚡️🖤

 

Thursday, April 15, 2021

Make Bookmarks Of Your Family

Buzzfeed Craft Project

I have never seen bookmarks like this before! Opening your book and seeing your most favorite person would be SO much fun! Wonderful gift idea for parents and grandparents. Easier than I thought to make them too. Find this nifty project and others at

 
Happy Crafting! 

 

Monday, March 22, 2021

Ira Glass Uplifts The Creative

THE GAP by Ira Glass from Daniel Sax on Vimeo.

Stuck in a slump and not creating? Fearful that your work may never be good enough?

Watch Ira Glass's video, a mesmerizing, motivating and inspiring message about the gap between what we may be creating at any point with our hands ~ versus ~ what our minds may be creating.

Find more info about Daniel Sax, the man who shared Mr. Glass' vid, here at Vimeo